2022 Travel Media Review and Look Ahead to 2023
3 min read
In 2022, Tourism Kelowna's Travel Media program resumed in a reduced capacity, allowing our team to once again showcase our destination through select familiarization tours…
Tag: media coverage
Summer 2022 Travel Media Round Up
2 min read
Summer 2022 in Kelowna was a success for media coverage, with numerous pieces highlighting the region being published through a variety of outlets. Here are some highlights of the coverage that resulted from recent media trips and familiarization (FAM) tours.…
Spring 2022 Travel Media Update
2 min read
After scaling back during the pandemic, travel media requests and visits have picked up throughout the spring—from April to June, our team supported 14 travel media and influencers…
Knowledge Base: Working with Travel Media, Influencers, and Content Creators
4 min read
There are numerous ways you can spread the word about your business and its offerings, including working with travel media, influencers, and content creators…
Kelowna Media Placements: Winter 2022
2 min read
The excitement to travel has been building and with restrictions slowly being lifted over the past few months, published travel media articles have helped keep Kelowna and area top of mind for potential visitors. …
2021 Travel Media Review and Look Ahead to 2022
3 min read
Though Tourism Kelowna's Travel Media program was on hold throughout 2021, we were able to support a handful of visits in collaboration with our partners at Destination BC, Thompson Okanagan Tourism Association, Serena PR, and Wine Growers of BC…
2021 Travel Media Update
1 min read
This year has started off with a bang in terms of media coverage for Kelowna, even while in the midst of a global pandemic. Many of the articles are the result of visits from several years ago or from relationships that have been built with media who have come to explore Kelowna several times…
2020 Media Review and Look Ahead to 2021
2 min read
Though 2020 wasn’t a traditional travel year, Kelowna and area did receive impressive coverage that will help in recovery efforts by keeping us in the mind of travellers for future trips. In addition, when province-wide restrictions were put in place in the fall, we worked closely with Destination BC to spread the “Stay local. Support local.” message. …
Travel Media Update
2 min read
Like many things, the world of travel-media relations has changed substantially due to the COVID-19 pandemic. As of mid-March this year, the travel media program here at Tourism Kelowna has been, for the most part, put on hold…
Kelowna Media Placements: March 2020
1 min read
Despite travel media placements slowing due to COVID-19, our destination received some great coverage in March that reached provincial, national, and international audiences…
Kelowna is situated on the traditional, ancestral, and unceded tm̓xʷúlaʔxʷ (land) of the syilx/Okanagan people who have resided here since time immemorial
Kelowna Visitor Centre:
238 Queensway
Kelowna, B.C. V1Y 6S4 Canada
1-800-663-4345
© 2023 Tourism Kelowna
