Wine Trails Program

The Kelowna Wine Trails guide is a visitor must-have.

The Kelowna Wine Trails program promotes the Central Okanagan as a highly desirable Canadian wine region. Kelowna Wine Trails touring guides are a visitor must-have for wine tasting in the Central Okanagan. A network of five different wine trails cross-promote each other, resulting in increased business for all.

The Program Includes

• enhanced additional listing on tourismkelowna.com
• content marketing
• digital advertising in the Visitor Centre
• cost-shared wine content shoot opportunity (subject to availability)
• paid social media advertising
• wine trail activation in the Visitor Centre (subject to availability)
• #exploreKelowna wine trails passport
• sponsored content & digital display advertising with relevant media outlets
• email marketing
• invitation to two wine trail meeting and networking events (Spring & Fall)

Prerequisites

• operate a winery, brewery, cidery, or distillery with a tasting room or a guided tour company located within the Central Okanagan

Rates

• Member Rate: $1500 + tax 
• Advertiser Rate: $1800 + tax