Tourism Kelowna’s 2026 Meeting Spots (formerly referred to as the Meeting and Conference Program) program connects our region’s meeting and conference partners with qualified planners through strategic sales initiatives, destination marketing, and relationship-driven opportunities. As a program partner, you’ll benefit from Tourism Kelowna’s national and international network, expertise in market development, and our commitment to driving measurable results for your business.

The program aligns with Tourism Kelowna’s four strategic pillars, seasonality, destination management, internal excellence, and external engagement, while advancing the economic success of our members through meaningful business event development.

Why Partner with Tourism Kelowna?

  • Proven expertise in attracting high-value meetings and conferences.
  • Access to national and international planners through national and provincial partnerships.
  • Insightful industry data and customized coaching through the Partner Portal.
  • Demonstrated ROI—driving millions in economic impact annually for our program partners.
  • Benefit from Tourism Kelowna’s business event marketing and advertising campaigns, which drive qualified planner traffic to tourismkelowna.com/meetings-groups—featuring all participating partners for increased collective visibility and exposure.

Partnership Options

Select the partnership option that best aligns with your business goals. Preferred Member pricing is available to Tourism Kelowna Base Program Members, and advertising pricing (which incurs a 25% surcharge) is available for Tourism Kelowna Base Program advertisers. *All fees subject to GST

Partner Plus

$900 Members | $1,125 Advertisers

  • Customized flat sheet for use at sales calls and functions
  • Customized profile in destination bid packages where appropriate
  • Website listing on tourismkelowna.com/meetings-groups
  • Inclusion in site visits and FAM tours (where appropriate)
  • Access to Meeting Spots dashboards and insights
  • Partner Portal coaching and asset review
  • Inclusion in #exploreKelowna blog (one mention with contact info)
  • Invitation to workships, presentations, and networking events
  • Eligibility for cost-shared trade shows, sales events, and marketing opportunities

Partner

$300 Members | $375 Advertisers

  • Profile in destination bid packages (where appropriate)
  • Website listing on tourismkelowna.com/meetings-groups
  • Eligibility for cost-shared marketing opportunities

Cost-Shared Opportunities

Tourism Kelowna’s cost-shared opportunities provide direct access to meeting planners and decision-makers. Partner Plus is required for trade shows and sales events.

Trade Shows:

  • Canadian Society of Association Executives (CSAE) Tete a Tete | February 25, 2026 | Ottawa, ON – $1,650
  • Canadian Meetings + Events Expo (CMEE)| Augu​st 11 & 12, 2026 | Toronto, ON – $1,650

Sales Events:

  • Vancouver Sales Event: week of April 20, 2026 – $1,000
  • Toronto Sales Event: week of May 4, 2025 – $1,000
  • Ottawa Sales Event: week of September 14, 2026 – $1,000

Marketing Opportunities: 

  • Ignite Destination Lure Guide Starting at $3,000 (advertising confirmed directly with Ignite)

Other Industry Events & Conferences

If you’re planning to attend any of the additional industry events listed, we’d love to know! Sharing your participation helps us align efforts, coordinate networking, and amplify Kelowna’s presence on the show floor. *Registration for these events should be completed directly with the event organizers.

  • SITE Exchange: January 6-9, 2026 | Mt. Tremblant, QC
  • Cascadia Educational Conference: February 9–11, 2026 | Suncadia Resort, WA
  • Venue Series: Multiple cities (March–September 2026)
  • IMEX America (with Destination Canada): October 12 - 15, 2026 
  • Incentive Canada (with Destination Canada): March 9 - 11, 2026
  • PCMA Fall Networking Event | Montreal: Date TBD
  • PCMA Canadian Innovation Conference: Location and Date TBD