Opportunities for Local Businesses to Gain Support, Expertise, and Learn New Skills
4 min read
Here are some opportunities for eligible businesses to take advantage of in the new year for support, expertise, and to learn new skills…
Category: Knowledge Base
Tourism Digital Academy: Build Your Digital Marketing Knowledge and Skills
2 min read
Destination BC (DBC) offers numerous learning resources for tourism-based businesses, including the 8-week Tourism Digital Academy, which was launched in 2020 and designed for business owners or marketing team members who are looking to build their digital marketing knowledge and skills to an intermediate level. …
Knowledge Base: Promoting Your Events
4 min read
Alongside BC's proof of vaccination requirement, restrictions on gatherings and events have eased and our team is excited to connect visitors and residents with the events taking place in our region. If your business or organization is hosting special events, festivals, live performances, or workshops, we encourage you to submit all the details to our online events calendar so we can assist in promoting them…
2021 Summer Industry Indicators and Fall Forecast
3 min read
The tourism industry remains committed to protecting its members and customers by following public health orders and guidelines. There is no doubt, however, that the ongoing COVID-19 restrictions and a record-breaking number of wildfires created numerous challenges for tourism businesses this past summer, some of which have continued into the fall season…
Knowledge Base: How to Maximize Lead Opportunities
3 min read
As gathering and travel restrictions began to ease with BC's move to Step 3 of its Restart Plan, our team started seeing an uptick in requests from meeting planners across Canada. As expected, there has been tremendous interest in the fall of 2021, the entirety of 2022, and beyond. While the majority of inquiries are for smaller-scale meetings and events, typically under 80 people, we have had some larger conference requests as well…
Knowledge Base: Welcoming LGBT2Q+ Travellers to Kelowna
4 min read
Vaccinations rates are high, COVID-19 numbers are decreasing, public health restrictions are lifting, and recreational travel across the country will soon resume—all of this combined means travellers are eager to explore and according to some reports, the LGBT2Q+ market is one of the first that will be spending their money on travel in a post-pandemic world…
5 Things to Keep in Mind as we Approach Summer
6 min read
In a typical year, about 80% of visitors to Kelowna are domestic travellers, with more than half of visitors driving to our region. Last year, with international travel on hold and the US border closed, the percentage of domestic visitors jumped to more than 90%, which is likely going to be similar this year as Canadian travellers look to explore our four-season playground when travel restrictions begin to ease. As BC's Restart Plan moves forward and we prepare to welcome travellers back in the months to come, here are five things to keep in mind…
go2HR Officially Launches BSAFE
1 min read
BSAFE™, an online COVID-19 health and safety training program developed specifically for the BC tourism and hospitality industry, has officially launched…
COVID-19 Vaccination Resources
2 min read
As COVID-19 case numbers decrease and vaccination rates increase, we move closer and closer to once again welcoming visitors to our community…
Knowledge Base: Top 3 Learnings From Hosting Virtual Events
2 min read
Hosting a successful virtual event requires exceptionally detailed planning and lots of practice, more so than an in-person event. Without the ability to “read the room,” it’s hard to know whether the content is landing with the attendees. With the added variable of technology, the risk is always…
Kelowna is situated on the traditional, ancestral, and unceded territory of the syilx/Okanagan people
Kelowna Visitor Centre:
238 Queensway
Kelowna, B.C. V1Y 6S4 Canada
1-800-663-4345
© 2022 Tourism Kelowna
