Generating Interest in Kelowna & the Okanagan with Jillian Harris

Millions of people following along on Instagram, Twitter, Facebook, and blogs were recently invited to enter to win a "Sip, Soar & Stay Kelowna VIP Getaway" courtesy of Tourism Kelowna, Wines of British Columbia, and local tourism businesses. This is the second year Tourism Kelowna partnered with local resident and celebrity influencer, Jillian Harris, on her much-anticipated 12-Days of Christmas Giveaways. …

Partnering to Promote the Okanagan Rail Trail

Tourism Kelowna and Tourism Vernon have teamed up with the Okanagan Rail Trail partner jurisdictions (the District of Lake Country, City of Kelowna, Regional District of North Okanagan and Okanagan Indian Band) on a project to promote one of the Okanagan Valley's newest outdoor trail experiences: the Okanagan Rail Trail…

Do Locals Value Tourism?

Kelowna’s tourism industry generates $1.25 billion in economic impact annually. As this important economic driver continues to grow it becomes increasingly important that local residents support and understand the value of tourism and in turn, feel that a strong visitor economy is benefitting their quality of life…

Sharing Kelowna Stories at GoMedia 2019

Tourism Kelowna, along with nearly 140 destinations and attractions (including 36 from BC), participated in GoMedia 2019 in Ottawa, Ontario, in mid-August. The annual media marketplace attracts travel writers, editors, producers, and photographers from Destination Canada's 11 key international markets.…