The New #exploreKelowna Arts & Culture Pass is Now Live
1 min read
The new #exploreKelowna Arts & Culture Pass is now live! …
Category: Social Media
2024 Summer / Fall Marketing Update
2 min read
After a strong and steady spring, we saw an opportunity to increase our marketing efforts over the summer to help increase bookings, especially mid-week. We invested in additional marketing and advertising tactics throughout the summer, as outlined below, to further support local tourism businesses…
Encouraging Summer Travel Through Targeted 'Explore Now' Campaign
1 min read
Tourism Kelowna, District of Lake Country, and Visit Westside partnered to launch a campaign in the Lower Mainland to encourage visitation to the Central Okanagan this summer…
#exploreKelowna Creator Program: Summer 2024 Results
3 min read
The #exploreKelowna Creators have recently posted their first round of content, resulting in an incredible collection of stories that highlight the magic of summer in Kelowna, making the initial phase of the program a success…
Meet the Tourism Kelowna Team: Darby Svendsen
3 min read
Born and raised on Vancouver Island, Darby Svendsen moved to the Central Okanagan when her Dad got a job at Big White Ski Resort in 2008.…
Introducing the 2024 #exploreKelowna Creators
7 min read
Kelowna is brimming with creative locals who share their love for the city every single day. This local love inspired the #exploreKelowna Creator Program, which connects talented storytellers through our organization to showcase unique perspectives of our region's hidden gems and iconic experiences to visitors and residents…
Tourism Kelowna's Spring Advertising Set To Begin
2 min read
Tourism Kelowna's marketing and communication activities run throughout the year. Using a combination of paid media (advertising), earned media (travel media and public relations), owned media (website, e-mail marketing, blogs), and shared media (social media and content), we promote the destination…
Celebrate the Central Okanagan on Canada's Agriculture Day
3 min read
Launched in 2017, Canada's Agriculture Day is a time to celebrate Canadian agriculture and food, and all those who work in the industry. Whether you are part of Canada's agriculture community, or simply want to show your support for this vital industry, learn more about the Central Okanagan's ag industry below and join in this year's celebrations on Tuesday, February 13. …
2023 Travel Media Review and Look Ahead to 2024
3 min read
2023 marked an active year for Tourism Kelowna's travel media program as we highlighted itineraries on sustainability, food culture, local sips, outdoor experiences, and cycling…
2023 Destination BC Co-op Program Update
3 min read
Tourism Kelowna is participating in six collaborative initiatives for the 2023/24 intake of the Destination BC (DBC) Co-operative Marketing Partnership Program (Co-op Program). Below is a round-up of activities that have taken place in 2023 as part of these initiatives. …
Tourism Kelowna would like to thank Westbank First Nation and Okanagan Indian Band for the privilege to live, work, and play on the tm̓xʷúlaʔxʷ (land), that is the unceded and traditional territory of syilx Okanagan peoples, the original stewards of these lands and to whom we give thanks to as our hosts
Kelowna Visitor Centre:
238 Queensway
Kelowna, B.C. V1Y 6S4 Canada
1-800-663-4345
© 2024 Tourism Kelowna
