Launched in 2022, the #exploreKelowna Creator Program continues to grow as a powerful platform to spotlight local experiences through the eyes of talented content creators based in the Central Okanagan…
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Working with travel media and content creatorsis a great way to gain exposure for your business, promote experiences, products, and events, and attract new and repeat visitors year-round…
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The new#exploreKelowna Arts & Culture Pass is now live! …
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After a strong and steady spring, we saw an opportunity to increase our marketing efforts over the summer to help increase bookings, especially mid-week. We invested in additional marketing and advertising tactics throughout the summer, as outlined below, to further support local tourism businesses…
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Tourism Kelowna, District of Lake Country, and Visit Westside partnered to launcha campaign in the Lower Mainland to encourage visitation to the Central Okanagan this summer…
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The #exploreKelowna Creators have recently postedtheir first round of content, resulting in an incredible collection of stories that highlight the magic of summer in Kelowna, making the initial phase of the program a success…
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Born and raised on Vancouver Island, Darby Svendsen moved to the Central Okanagan when her Dad got a job at Big White Ski Resort in 2008…
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Kelowna is brimming with creative locals who share their love for the city every single day. This local loveinspired the #exploreKelowna Creator Program, which connects talented storytellers through our organization to showcase unique perspectives of our region's hidden gems and iconic experiences to visitors and residents…
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Tourism Kelowna's marketing and communication activities run throughout the year. Using a combination of paid media (advertising), earned media (travel media and public relations), owned media (website, e-mail marketing, blogs), and shared media (social media and content), we promote the destination…
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Launched in 2017, Canada's Agriculture Day is a time to celebrate Canadian agriculture and food,and all those who work in the industry. Whether you are part of Canada's agriculture community, or simply want to show your support for this vital industry, learn more about the Central Okanagan's ag industry below and join in this year's celebrations on Tuesday, February 13. …
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