Tourism Kelowna Quarterly Review: First Quarter of 2026
Tourism Kelowna’s Strategic Plan continues to guide and ground our work as we support a sustainable, year-round visitor economy in our region and across the Okanagan…
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Category: Business Development
Spring Sales Missions: Tourism Kelowna Connects with Planners Across Canada
This spring, Tourism Kelowna’s Business Development team spent time in Vancouver, Toronto, and Ottawa connecting directly with meeting and event planners, strengthening industry relationships, and continuing to position Kelowna as a destination for conferences, incentives, and group experiences…
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Welcome New Members: January to March 2026
We’re excited to extend a warm welcome to the newest businesses joining Tourism Kelowna as Members during the first few months of 2026.…
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Join us in Celebrating Global Meetings Industry Day
On May 6, Tourism Kelowna will be celebrating Global Meetings Industry Day (GMID) 2026, a worldwide initiative that highlights the economic and community impact of meetings, conferences, and events…
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Revitalizing Tourism Kelowna's Retail Program
Over the past year, our retail program has evolved to bring the refreshed Kelowna brand to life through a more aligned and intentional approach. Guided by the brand's updated visual language and storytelling, our organization has introduced new merchandise to extend Kelowna’s story beyond the visit…
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Gearing Up for the 2026 Memorial Cup
The countdown to the 2026 Memorial Cup presented by Kubota is officially underway—in less than two months, Kelowna will host Canada’s premier junior hockey championship…
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Redefining Membership: Insights from the PACE Forum 2026
From March 9 to 12, I joined close to 200 DMO professionals from across the US and Canada at the 2026 Partnership & Community Engagement (PACE) Forum…
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From Luxury to Legendary: Insights from Incentive Canada in Yellowknife
Incentive Canada in Yellowknife was unlike any business event I’ve experienced—and exactly the kind of program shaping the future of incentive travel…
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Strengthening Relationships at Sport Events Congress 2026
Each year, Sport Tourism Canada hosts Sport Events Congress (SEC), the largest sports tourism gathering in the country. This year, more than 400 people—representing national and provincial sports organizations, event rights holders and planners, event management firms, destination tourism professionals, and elected officials—travelled to Mississauga, ON, to attend the event…
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Kelowna Shines Bright at Ottawa Meet Week 2026
Our Kelowna contingent wrapped up another fantastic Ottawa Meet Week, with even more to share this year, including Kelowna’s new designation as Canada's first and only UNESCO City of Gastronomy and Porter Airlines’ seasonal direct flight from Ottawa. …
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