1 min read
Tourism Kelowna is always on the lookout for new, professional photo assets to add to our library, with the goal of promoting our destination and our stakeholders. If you are a participating stakeholder of Tourism Kelowna, we would welcome your stand-out photos to use in our marketing of Kelowna and the Central Okanagan…
4 min read
Discount pricing strategies are a tried and true way of enticing consumers to purchase different products and services. Shopify's Future of Commerce report found that 52% of consumers are influenced to purchase when they’re offered personalized discounts. …
3 min read
As gathering and travel restrictions began to ease with BC's move to Step 3 of its Restart Plan, our team started seeing an uptick in requests from meeting planners across Canada. As expected, there has been tremendous interest in the fall of 2021, the entirety of 2022, and beyond. While the majority of inquiries are for smaller-scale meetings and events, typically under 80 people, we have had some larger conference requests as well…
6 min read
In a typical year, about 80% of visitors to Kelowna are domestic travellers, with more than half of visitors driving to our region. Last year, with international travel on hold and the US border closed, the percentage of domestic visitors jumped to more than 90%, which is likely going to be similar this year as Canadian travellers look to explore our four-season playground when travel restrictions begin to ease. As BC's Restart Plan moves forward and we prepare to welcome travellers back in the months to come, here are five things to keep in mind…
2 min read
Hosting a successful virtual event requires exceptionally detailed planning and lots of practice, more so than an in-person event. Without the ability to “read the room,” it’s hard to know whether the content is landing with the attendees. With the added variable of technology, the risk is always…
5 min read
Throughout the COVID-19 pandemic, businesses have had to adapt and shift to ongoing changes, including necessary health and safety protocols and changes to day-to-operations. Consumer behaviours have shifted during the pandemic, as people spend more time researching destinations and businesses; keeping them informed of relevant changes through your online listings is more important than ever so they understand what you are doing to keep them safe and what services you're providing. …
2 min read
Looking for photos to promote Kelowna and area? Wondering where to find additional content to share with your online community? As a Tourism Kelowna stakeholder, you can use the wealth of content available on our website, YouTube channel, and through our digital asset library.…
2 min read
Consumers use a variety of digital tools during their trip planning, such as Google or Tourism Kelowna's website. While these may be the starting points of the consumer's research journey, this is not necessarily where it ends, as social media also plays an integral part of the journey.…
2 min read
Throughout COVID-19, local businesses have been working hard to implement measures to ensure the safety of their staff and the public. Now that safe and responsible travel is allowed in BC, it is essential to have a thorough understanding of what is important to consumers as they begin to travel outside their own communities…
1 min read
The past months have been challenging for all within the tourism industry, with many changes taking place for each business. Now, as provincial health restrictions are easing, businesses are reopening with additional safety measures in place—this is important information for us to be able to share when servicing visitor requests and when travellers are researching for future trips to Kelowna…
Tourism Kelowna would like to thank Westbank First Nation and Okanagan Indian Band for the privilege to live, work, and play on the tm̓xʷúlaʔxʷ (land), that is the unceded and traditional territory of syilx Okanagan peoples, the original stewards of these lands and to whom we give thanks to as our hosts
Kelowna Visitor Centre:
238 Queensway
Kelowna, B.C. V1Y 6S4 Canada
1-800-663-4345
© 2024 Tourism Kelowna
