Knowledge Base: 6 Steps to Creating Winning Proposals
3 min read
As we all know, it can be very hard work, and often years in the making, to be given an opportunity to bid on an event, conference, meeting, retreat or incentive program.…
Category: Knowledge Base
Knowledge Base: Visitor Servicing Tips for Front-Line Staff
4 min read
As Kelowna continues its trend of rapid growth, our tourism industry grows with it, meaning more new and innovative businesses are popping up, and more job opportunities are opening year after year. Starting a new job in the tourism and hospitality sector is an exciting endeavour but can require…
Knowledge Base: Attracting Business Events by Promoting Industry Success Stories
3 min read
While at first glance, the OKGo campaign might not look like a tool for meeting and event attraction, it is one of the most important tools in our toolbox. …
Knowledge Base: Tips for Putting Together Packages, Offers, and Discounts
4 min read
Discount pricing strategies are a tried and true way of enticing consumers to purchase different products and services. Shopify's Future of Commerce report found that 52% of consumers are influenced to purchase when they’re offered personalized discounts. …
Knowledge Base: How to Maximize Lead Opportunities
3 min read
As gathering and travel restrictions began to ease with BC's move to Step 3 of its Restart Plan, our team started seeing an uptick in requests from meeting planners across Canada. As expected, there has been tremendous interest in the fall of 2021, the entirety of 2022, and beyond. While the majority of inquiries are for smaller-scale meetings and events, typically under 80 people, we have had some larger conference requests as well…
Knowledge Base: 5 Things to Keep in Mind as we Approach Summer
6 min read
In a typical year, about 80% of visitors to Kelowna are domestic travellers, with more than half of visitors driving to our region. Last year, with international travel on hold and the US border closed, the percentage of domestic visitors jumped to more than 90%, which is likely going to be similar this year as Canadian travellers look to explore our four-season playground when travel restrictions begin to ease. As BC's Restart Plan moves forward and we prepare to welcome travellers back in the months to come, here are five things to keep in mind…
Knowledge Base: Top 3 Learnings From Hosting Virtual Events
2 min read
Hosting a successful virtual event requires exceptionally detailed planning and lots of practice, more so than an in-person event. Without the ability to “read the room,” it’s hard to know whether the content is landing with the attendees. With the added variable of technology, the risk is always…
Knowledge Base: Managing Your Online Listings and Profiles
5 min read
Throughout the COVID-19 pandemic, businesses have had to adapt and shift to ongoing changes, including necessary health and safety protocols and changes to day-to-operations. Consumer behaviours have shifted during the pandemic, as people spend more time researching destinations and businesses; keeping them informed of relevant changes through your online listings is more important than ever so they understand what you are doing to keep them safe and what services you're providing. …
Knowledge Base: Working with Travel Media
3 min read
Hosting media, whether on your own or in collaboration with Tourism Kelowna, is a great way to spread the word about your business to local, provincial, national, and even international, audiences…
Knowledge Base: How to Create a Great Listing
3 min read
All businesses that participate in Tourism Kelowna's Base or Enhanced Advertising Programs receive a web listing on tourismkelowna.com. This post will provide tips to help you elevate your web listing, thereby keeping it fresh and drawing in visitors to learn more about your business…
Tourism Kelowna would like to thank Westbank First Nation and Okanagan Indian Band for the privilege to live, work, and play on the tm̓xʷúlaʔxʷ (land), that is the unceded and traditional territory of syilx Okanagan peoples, the original stewards of these lands and to whom we give thanks to as our hosts
Kelowna Visitor Centre:
238 Queensway
Kelowna, B.C. V1Y 6S4 Canada
1-800-663-4345
© 2024 Tourism Kelowna
