Kelowna Media Placements: May 2019
Keeping Kelowna top of mind with potential visitors continued through the month of May with placements in key provincial, national, and international outlets.…
Tag: Destination Marketing
Tourism Kelowna's Winter Ski, Stay & Play Marketing Program Delivers Results
Tourism Kelowna's first winter co-operative marketing program delivered strong results for the participating partners and our destination…
Destination BC's Tourism Marketing Committee
Did you know Destination BC (DBC) has a Tourism Marketing Committee, which includes three members from each of BC’s six tourism regions…
Tourism Kelowna Receives Provincial Industry Excellence Award
Tourism Kelowna has been named the province’s Destination Marketing Organization (DMO) of the year at the BC Tourism Industry Awards. Awarded on Thursday, February 28, 2019, Tourism Kelowna received top honours in the category of DMO Professional Excellence; recognizing the organization’s outstanding performance, accountability, and commitment to British Columbia’s tourism industry…
Fall 2018 Advertising Delivers Results
Tourism Kelowna's four-season marketing strategy continued to roll out with an increased investment in our fall marketing campaign, which ran through September and October…
Upcoming Economic Impact Study
In January 2019, InterVistas Consulting, on behalf of Tourism Kelowna, will begin an economic impact study of the tourism sector. The result of this investigation will provide our industry with a detailed analysis of the scope of tourism in Kelowna and the surrounding areas…
Summer Recovery Marketing Campaign Pays Off
Following a summer with challenging weather conditions, Tourism Kelowna launched four key response items to help our local tourism industry recover…
Tourism Kelowna Achieves DMAP Recertification
Tourism Kelowna is proud to announce that we have successfully achieved Destination Marketing Accreditation Program (DMAP) recertification…
Participate in the Biosphere Adhesion Program
Earlier this spring, at the Central Okanagan Tourism Industry Showcase , the Thompson Okanagan Tourism Association (TOTA) announced their Biosphere Adhesion Program, which provides a roadmap for tourism stakeholders to commit to the program's principles of sustainability…
Pitching Kelowna's Year-Round Appeal to Key Canadian Media
Last month, our Tourism Kelowna media relations team attended the annual Tourism Media Association of Canada (TMAC) Conference and AGM…
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