The excitement to travel has been building and with restrictions slowly being lifted over the past few months, published travel media articles have helped keep Kelowna and area top of mind for potential visitors. …
Read More
Though Tourism Kelowna's Travel Media program was on hold throughout 2021, we were able to support a handful of visits in collaboration with our partners at Destination BC, Thompson Okanagan Tourism Association, Serena PR, and Wine Growers of BC…
Read More
Kelowna has continued to be included in travel media articles throughout the summer thanks to established relationships with media from numerous past visits. …
Read More
Through the winter and spring, our marketing and communications team was fully engaged in creating articles, curating social media content, producing new videos, and working with local content creators and media outlets to actively encourage Kelowna residents to stay local and support local…
Read More
May 29, 2021, was a great day in Kelowna, not only was the weather warm and sunny but it was also the second annual Love for Kelowna Day! Throughout National Tourism Week, which ran from May 23 to 30, we posted profiles on the #exploreKelowna blog and videos to social media of several residents…
Read More
This year has started off with a bang in terms of media coverage for Kelowna, even while in the midst of a global pandemic. Many of the articles are the result of visits from several years ago or from relationships that have been built with media who have come to explore Kelowna several times…
Read More
The results are in—our #exploreKelownalocal campaign with KelownaNow has been a great success. Over the course of 10 weeks, we have been targeting a local audience by creating content and contests for Kelowna residents, encouraging them to explore their own backyard and support local businesses as the COVID-19 pandemic continues…
Read More
This past week, in partnership with Destination Canada, our team welcomed Brooke Lynn Hytes, Season 11 runner-up from RuPaul’s Drag Race, to experience the best Kelowna has to offer. As part of a cross-Canada shoot, Brooke Lynn travelled to Montreal, Toronto, and Kelowna to reconnect with her Canadian roots and to thank fans for their support…
Read More
