Tourism Kelowna Hosts Successful M&C Program Session
Earlier this month, our team hosted a review session with Tourism Kelowna's Meeting & Conference (M&C) Program partners to showcase 2024 activities and discuss the 2025 program…
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Category: Advertising & Marketing
Tourism Kelowna Launches its 2025 Collaborative Marketing Programs
In addition to its Base and Enhanced Member and Advertiser Programs, Tourism Kelowna offers marketing and advertising programs that your business can participate in…
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Tourism Kelowna Quarterly Update: Summer/Fall 2024
As a leading destination management organization, our mission is to collaborate with tourism businesses in the Central Okanagan to create a tourism economy that is sustainable and welcoming for visitors and residents…
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Knowledge Base: Tips for Putting Together Packages, Offers, and Discounts This Holiday Season
The festive season is upon us, and while Canadians plan to spend about 8% more this year as compared to last, 90% are still sticking to a tight budget and seeking out deals in the face of ongoing inflation, according to the Retail Council of Canada (RCC) X Leger Shopping Survey 2024…
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Knowledge Base: Working with Travel Media and Content Creators
Working with travel media and content creators is a great way to gain exposure for your business, promote experiences, products, and events, and attract new and repeat visitors year-round…
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Tourism Kelowna Destination Video Wins Cannes International Media & TV Award
Tourism Kelowna is pleased to announce it has received a Silver Dolphin award at this year’s Cannes Corporate Media & TV Awards in the ‘Tourism Films Destinations – Cities’ category…
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The New #exploreKelowna Arts & Culture Pass is Now Live
The new #exploreKelowna Arts & Culture Pass is now live! …
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Get Involved: Showcase Your Business by Promoting Local Events or Activating Your Space
As we approach the end of the year, excitement continues to build for the major events taking place in 2025: Montana's Brier and Country Music Week. While major events provide a fantastic opportunity to tap into a new consumer base, we know there are events of all sizes happening all year round, helping to create vibrancy in the community…
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Tourism Digital Academy: Build Your Digital Marketing Knowledge and Skills
Destination BC (DBC) offers numerous learning resources for tourism-based businesses, including the 8-week Tourism Digital Academy. …
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2024 Summer / Fall Marketing Update
After a strong and steady spring, we saw an opportunity to increase our marketing efforts over the summer to help increase bookings, especially mid-week. We invested in additional marketing and advertising tactics throughout the summer, as outlined below, to further support local tourism businesses…
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