This past year brought media from all over Canada and North America to our destination during the shoulder seasons, wheretrips were planned around our 2024 focus areas, including Kelowna's food, wine and craft beverage culture, cycling, accessibility, and outdoor adventure…
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Building on our organization's ongoing commitment to sustainable, responsible tourism and destination development, Tourism Kelowna hosted its first Stewardship Symposium on September 25, 2024…
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Tourism Kelowna, District of Lake Country, and Visit Westside partnered to launcha campaign in the Lower Mainland to encourage visitation to the Central Okanagan this summer…
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Building off the success of an active 2023 Travel Media Program—which highlighted itineraries on sustainability, food culture, local sips, outdoor experiences, and cycling—we kicked off 2024 by partnering with Thompson Okanagan Tourism Association (TOTA) and Destination BC to host media for a Sip & Ski winter trip…
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Did you know Destination BC (DBC) has a Tourism Marketing Committee, whichincludes three members from each of BC’s six tourism regions…
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Applications are being accepted until March 1, 2024, for the new Rainforest to Rockies "Spark" Program, supporting the development of new tourism experiences along British Columbia’s Rainforest to Rockies corridors…
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The BC Ministry of Tourism, Arts, Culture, and Sport (TACS) is investing $3 million over the next two years—through its Destination Development Fund—to the BC Tourism Climate Resiliency Initiative (BCTCRI) project…
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2023 marked an active year for Tourism Kelowna's travel media program as we highlighted itineraries on sustainability, food culture, local sips, outdoor experiences, and cycling…
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Towards the end of November, Tourism Kelowna participated in a virtual training session for Jonview Canada, one of the country's largest business-to-business receptive tour operators…
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Our travel media program was in full force this spring and late summer. Highlighting the shoulder seasons and the joys of travelling to Kelowna during the spring, fall, and winter isa key focus for our team this year…
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