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Building off the success of an active 2023 Travel Media Program—which highlighted itineraries on sustainability, food culture, local sips, outdoor experiences, and cycling—we kicked off 2024 by partnering with Thompson Okanagan Tourism Association (TOTA) and Destination BC to host media for a Sip & Ski winter trip…
1 min read
TravMedia's 12th annual International Media Marketplace (IMM) took place in New York City towards the end of January, allowing Tourism Kelowna to meet with highly qualified travel media and content creators…
3 min read
2023 marked an active year for Tourism Kelowna's travel media program as we highlighted itineraries on sustainability, food culture, local sips, outdoor experiences, and cycling…
2 min read
Our travel media program was in full force this spring and late summer. Highlighting the shoulder seasons and the joys of travelling to Kelowna during the spring, fall, and winter is a key focus for our team this year…
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In 2022, Tourism Kelowna's Travel Media program resumed in a reduced capacity, allowing our team to once again showcase our destination through select familiarization tours…
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Summer 2022 in Kelowna was a success for media coverage, with numerous pieces highlighting the region being published through a variety of outlets. Here are some highlights of the coverage that resulted from recent media trips and familiarization (FAM) tours.…
3 min read
Though Tourism Kelowna's Travel Media program was on hold throughout 2021, we were able to support a handful of visits in collaboration with our partners at Destination BC, Thompson Okanagan Tourism Association, Serena PR, and Wine Growers of BC…
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Hosting media, whether on your own or in collaboration with Tourism Kelowna, is a great way to spread the word about your business to local, provincial, national, and even international, audiences…
1 min read
On January 23, I attended International Media Marketplace (IMM) on behalf of Tourism Kelowna, meeting with highly qualified travel media and influencers, mostly from the US and Canada…
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Local breweries, fall harvest, festivals, and outdoor adventure – these are just some of the topics highlighted in provincial, national, and international media outlets in September…
Tourism Kelowna would like to thank Westbank First Nation and Okanagan Indian Band for the privilege to live, work, and play on the tm̓xʷúlaʔxʷ (land), that is the unceded and traditional territory of syilx Okanagan peoples, the original stewards of these lands and to whom we give thanks to as our hosts
Kelowna Visitor Centre:
238 Queensway
Kelowna, B.C. V1Y 6S4 Canada
1-800-663-4345
© 2024 Tourism Kelowna
