Posts in Destination BC | Industry News Centre

Photo series taken in partnership with Okanagan Rail Trail

Participate in DBC's Explore BC Now Campaign

By Tourism Kelowna on Sep. 18, 2023

Building on its team's experience from the wildfires, floods, and COVID over the last five years, Destination BC (DBC) is working with Regional Destination Marketing Organizations (RDMOs), including the Thompson Okanagan Tourism Association, the BC Hotel Association (BCHA), Indigenous Tourism BC (ITBC), and several City Destination Marketing Organizations, including Tourism Kelowna, to develop a collaborative approach and messaging to support wildfire impacted communities…

Minister Popham and Chris Lewis - Aug 2023

Central Okanagan Wildfire Update: Recovery Work Underway

By Tourism Kelowna on Sep. 01, 2023

With some of the wildfires in the Central Okanagan now classified as held and many residents returning home, our communities have turned an important corner. Our work on recovery is already underway. …

Access Funding Programs and Grants to Support Your Business

By Melissa McCluskey, Industry Communications Consultant on Aug. 11, 2023

Small and medium-sized businesses, as well as non-profit organizations, can access a variety of funding through the Provincial and Federal government, supporting operations, business growth, and more. …

Blossoms_at_Rose_Hill_Orchard_5_ (cropped) [website footer - spring]

Regional Collaboration Showcases Spring in Kelowna

By Carla Bechard, Marketing Programs & Partnerships on Mar. 31, 2023

We recently launched the second round of videos created through a Destination BC Co-op campaign in collaboration with Lake Country and West Kelowna…

Digital Marketing Programs and Resources for Tourism Businesses

By Tourism Kelowna on Feb. 28, 2023

The importance of having a robust online presence and effective digital marketing has increased exponentially over the past few years. Tourism businesses can access a variety of grants, programs, and resources to help launch or improve their digital platforms and offerings, ensuring they are keeping up to speed with the changing landscape and consumer demands…

DBC Visitors Services Network Conference 2023

Tourism Kelowna Attends BC Visitor Services Network Conference

By Tourism Kelowna on Feb. 20, 2023

On February 6 and 7, members of our Community & Visitor Engagement team travelled to Vancouver to attend the annual British Columbia Visitor Services Network Conference…

Promote Your Offerings and Events This Fall

By Melissa McCluskey, Industry Communications Consultant on Sep. 12, 2022

As we near the first official day of fall, we want to highlight several opportunities you can take advantage of to promote your products, services, or events to locals and visitors alike throughout the season. …

Working Together to Encourage Visitors to Explore More of the Central Okanagan

By Carla Bechard, Marketing Programs & Partnerships on Sep. 01, 2022

Last fall, we partnered with the District of Lake Country and the City of West Kelowna to start work on a collaborative marketing campaign inviting people to explore more in the Central Okanagan…

Tourism Kelowna Joins Forces with Six Destinations to Showcase BC at CMEExpo

By Tourism Kelowna on Aug. 22, 2022

While the return of the Canadian Meetings + Events Expo (CMEExpo) this year brought excitement from meeting and event professionals, 2022 was especially noteworthy for Tourism Kelowna—for the first time, we joined forces with six other destinations (Burnaby, Kamloops, Richmond, Vancouver, Victoria, and Whistler) to create an Experience BC area, showcasing the best of BC to planners…