Tourism Week 2022: Celebrating the Value of Tourism

3 min read

Today marks the kick-off of Tourism Week 2022, which is hosted annually by the Tourism Industry Association of Canada (TIAC) and tourism associations across the country, including the Tourism Industry Association of BC (TIABC) and Destination BC (DBC), and offers communities across the country the opportunity to recognize and celebrate the value of tourism, including the economic impact and increased quality of life it creates…

Tourism Week in Canada 2022: Celebrating our Local Tourism Industry

3 min read

Each May, the Tourism Industry Association of Canada (TIAC) and tourism associations across the country, including the Tourism Industry Association of BC (TIABC) and Destination BC (DBC), spearhead Tourism Week in Canada, which acts as "an annual invitation for all tourism partners to come together to champion and promote Canada’s destinations, tourism businesses, and employees – from coast to coast to coast." …

Digital Marketing Programs and Resources for Tourism Businesses

3 min read

The importance of having a robust online presence and effective digital marketing has increased exponentially over the past two years. Tourism businesses can access a variety of grants, programs, and resources to help launch or improve their digital platforms and offerings, ensuring they are keeping up to speed with the changing landscape and consumer demands…