2 min read
The excitement to travel has been building and with restrictions slowly being lifted over the past few months, published travel media articles have helped keep Kelowna and area top of mind for potential visitors. …
4 min read
Four years ago—on April 1, 2018, to be exact—Carla Bechard arrived in Kelowna after packing up and making the move from her home province of Saskatchewan…
3 min read
Though Tourism Kelowna's Travel Media program was on hold throughout 2021, we were able to support a handful of visits in collaboration with our partners at Destination BC, Thompson Okanagan Tourism Association, Serena PR, and Wine Growers of BC…
1 min read
Kelowna has continued to be included in travel media articles throughout the summer thanks to established relationships with media from numerous past visits. …
1 min read
This year has started off with a bang in terms of media coverage for Kelowna, even while in the midst of a global pandemic. Many of the articles are the result of visits from several years ago or from relationships that have been built with media who have come to explore Kelowna several times…
2 min read
Though 2020 wasn’t a traditional travel year, Kelowna and area did receive impressive coverage that will help in recovery efforts by keeping us in the mind of travellers for future trips. In addition, when province-wide restrictions were put in place in the fall, we worked closely with Destination BC to spread the “Stay local. Support local.” message. …
2 min read
Like many things, the world of travel-media relations has changed substantially due to the COVID-19 pandemic. As of mid-March this year, the travel media program here at Tourism Kelowna has been, for the most part, put on hold…
1 min read
August was an exciting month for Kelowna media placements. Huge reach was achieved in the US via the New York Times in print and online…
1 min read
Earlier this week, Carla Bechard joined Tourism Kelowna's team, taking on the Travel Media & Communication role. Carla will co-ordinate our earned media program, working with travel media and journalists to ensure our efforts are strategically connected to our overall destination marketing and communication strategy.…
1 min read
Tourism Kelowna, along with representatives from Destination British Columbia, the province's regional tourism entities, and large destinations, travelled to Calgary, Vancouver, and Seattle in mid-May to meet with travel media and share stories for consideration in upcoming travel features…
Kelowna is situated on the traditional, ancestral, and unceded territory of the syilx/Okanagan people
Kelowna Visitor Centre:
238 Queensway
Kelowna, B.C. V1Y 6S4 Canada
1-800-663-4345
© 2022 Tourism Kelowna
