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  • Events
    • Calendar of Events
    • Annual Events & Festivals
      • Spring
      • Summer
      • Fall
      • Winter
      • Future Events Coming to Kelowna
    • What's Happening
    • Submit an Event
  • Things to Do
    • Seasonal Activities
      • Spring
        • Spring Hikes
        • Kelowna Events Not To Miss This Spring
        • Golf Couples Getaway
        • Orchard Blossoms in Kelowna
        • Why Spring Wine Touring in Kelowna is Incredible!
      • Summer
        • Family-Friendly Activities to Add to Your Summer Checklist
        • Ultimate Kelowna Itinerary for Your Summer Road Trip
        • Fruit Picking
        • Kelowna Patios To Spend Your Summer Days
        • Loving Lake Life with the Family
      • Fall
        • Fall Hiking
        • Family Fall Adventures
        • Golden Larch Season is a Photographer's Dream
        • Fall Colours for LGBT Visitors to Kelowna
        • Delectable Farm-to-Table Restaurants
      • Winter
        • Hiking & Snowshoeing
        • Nordic Skiing
        • Ski Resorts
        • Winter in Wine Country
      • Ski, Stay & Play
        • Accommodations
        • Hiking & Snowshoeing
        • Nordic Skiing
        • Skiing & Snowboarding
        • Winter Activities & Attractions
        • Winter in Wine Country
        • Promotions
    • Family Activities
      • 10 Family Friendly Activities
      • Spending a Day at the Lake with the Kids
      • Indoor Activities with Kids
      • Hikes
      • 48 Hours in Kelowna for Families
    • LGBT2Q+ Activities
    • Outdoor Recreation
      • Urban Adventure
      • Biking
        • All Biking Trails
        • Crawford Trails
        • Rose Valley Regional Park
      • Bird Watching
      • Dog Friendly Activities
        • Dog Friendly Wineries
      • Golf
      • Hiking
        • All Hiking Trails
        • Fall Hikes
        • Family Hikes
        • Picnic Hikes
        • Waterfall Hikes
        • Winter Hikes
      • Horseback Riding
      • Lake Activities
        • Beaches & Parks
        • Boating & Marinas
        • Boat Launches
        • Kelowna Paddle Trail
        • Scuba Diving
      • Myra Canyon Trestles
      • Okanagan Rail Trail
      • Rentals
      • Rock Climbing & Bouldering
      • Winter Activities
        • Ski Resorts
        • Hiking & Snowshoeing
      • Motorbiking
    • Attractions
    • Bookable Activities
    • Arts & Entertainment
      • Casinos
      • Festivals & Associations
      • Galleries & Studios
      • Movie Theatres
      • Museums
      • Performing Arts
      • Sports Events
    • Farms, Orchards & Markets
      • Farm to Table Tours
      • U-Pick 101
      • Blossom & Harvest Dates
      • Local Flavours Guide
    • Golf
      • Golf Courses
      • Golf Packages
        • Build Your Golf Packages
      • Off The Course
      • Golf Events
      • Golf Kelowna Guide
    • Guided Tours
      • Guided Wine Tours
      • Guided Tours
    • Health & Beauty
    • Shopping
    • Wine
      • All Wineries
      • Dog Friendly Wineries
      • Guided Wine Tours
      • Tour by Glass
      • Wine Touring 101
      • Wine Trails
        • Lakeshore Wine Route
        • Westside Wine Trail
        • Lake Country's Scenic Sip
        • Kelowna's Southeast Bench
        • Downtown Grapes to Grains
        • Wine Trail Event Calendar
  • Eat & Drink
    • Restaurants
      • All Restaurants
      • Delicious Desserts
      • Farm to Table Dining
      • Food Trucks
      • Gluten Free Dining
      • Local Favourites
      • Patio & Outdoor Dining
      • Vegan Dining
    • Wineries
    • Breweries, Cideries & Distilleries
      • All Breweries, Cideries & Distilleries
      • Cideries in Kelowna
      • Downtown Self-Guided Tour
      • Kelowna's Ale Trail
    • Nightlife & Pubs
  • Places to Stay
    • Hotels, Motels & Resorts
    • B&B & Specialty Lodging
    • Cabins & Cottages
    • Vacation Rentals
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  • Plan
    • Weather & Climate
      • Current Conditions
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        • Historic Sites
        • Historic Westside Road
        • Ogopogo
        • Interesting Facts
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      • Air
      • Car
      • Bus
    • Travel Tips
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      • Adaptive Ski & Snowboard Lessons
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Tag: Digital Marketing

Kayaks on the lake in downtown Kelowna

Tourism Kelowna's Spring Advertising Drives Overnight Visitation

By Chris Shauf on Aug. 30, 2019

Tourism Kelowna's spring marketing campaign performed well and delivered overnight visitation to Kelowna and the Central Okanagan. The spring "Can't Wait" campaign ran April through June and was targeted at our Wine & Food, Active Urban, and Outdoor Family travel segments across Western Canada and Washington State.…

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Downtown Fall View from Knox Mountain

Enhance Your Online Advertising with Destination Travel Network

By Steve Small on Jul. 18, 2019

Last year, Tourism Kelowna announced a partnership with Destination Travel Network (DTN). Through DTN, you can greatly enhance your visibility to potential customers who are searching Tourism Kelowna’s website for places to stay, for things to see and do, and for spots to savour local flavours…

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Kelowna City View at Dilworth Mountain

Knowledge Base: Claiming Your TripAdvisor Listing

By Melissa McCluskey on Jun. 27, 2019

Have you claimed your TripAdvisor listing? If you have not already done so, claiming your free listing should be at the top of your digital marketing to-do list, since each month, a portion of TripAdvisor's 490 million unique visitors are dreaming of, considering, or planning a trip to our region…

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Top of Knox Mountain: Winter

Tourism Kelowna's Winter Ski, Stay & Play Marketing Program Delivers Results

By Chris Shauf on Apr. 12, 2019

Tourism Kelowna's first winter co-operative marketing program delivered strong results for the participating partners and our destination…

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ARTSCO 1

Marketing Intensive Workshop Hosted by ARTSCO

By Tourism Kelowna on Feb. 08, 2019

The Arts Council of the Central Okanagan (ARTSCO) is a hosting a marketing intensive workshop on February 21 geared towards small businesses, non-profit organizations, and arts groups in Kelowna and its surrounding communities. …

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Fall Leaves

Fall 2018 Advertising Delivers Results

By Chris Shauf on Jan. 15, 2019

Tourism Kelowna's four-season marketing strategy continued to roll out with an increased investment in our fall marketing campaign, which ran through September and October…

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Hiking Mount Boucherie

Tourism Kelowna Partners with Okanagan Communities on Co-op Marketing Initiative

By Steve Small on Aug. 24, 2018

Tourism Kelowna, together with the Vernon, Summerland, and Oliver tourism associations, is participating in a Destination BC-funded co-op marketing campaign, created by partnering with Seekers Media and Miss604…

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Visitor centre Digital Display Advertising

Digital Display Advertising at the New Kelowna Visitor Centre

By Sara Correa on Jul. 10, 2018

Tourism Kelowna is excited to announce that our new Kelowna Visitor Centre officially opened its doors to visitors and locals alike this past Thursday, June 28. …

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Dive In, Boat

Further Roll-out of Tourism Kelowna's 2018 Advertising

By Chris Shauf on Mar. 05, 2018

As March begins, additional advertising tactics will roll out to draw visitors to Kelowna and area…

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