Category: Travel Media

Summer 2021 Travel Media Update

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By Carla Bechard on Aug. 31, 2021

Kelowna has continued to be included in travel media articles throughout the summer thanks to established relationships with media from numerous past visits. …

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2020 Media Review and Look Ahead to 2021

2 min read

By Carla Bechard on Jan. 12, 2021

Though 2020 wasn’t a traditional travel year, Kelowna and area did receive impressive coverage that will help in recovery efforts by keeping us in the mind of travellers for future trips. In addition, when province-wide restrictions were put in place in the fall, we worked closely with Destination BC to spread the “Stay local. Support local.” message. …

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Travel Media Update

2 min read

By Carla Bechard on Oct. 28, 2020

Like many things, the world of travel-media relations has changed substantially due to the COVID-19 pandemic. As of mid-March this year, the travel media program here at Tourism Kelowna has been, for the most part, put on hold…

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Connecting with Travel Media – Virtually

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By Carla Bechard on Sep. 28, 2020

The Travel Media Association of Canada (TMAC) BC Chapter has been hosting online Zoom events since the beginning of the COVID-19 pandemic to connect tourism industry members and media in a casual and fun way and this month Tourism Kelowna was lucky enough to be the hosts…

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