2 min read
After a strong and steady spring, we saw an opportunity to increase our marketing efforts over the summer to help increase bookings, especially mid-week. We invested in additional marketing and advertising tactics throughout the summer, as outlined below, to further support local tourism businesses…
2 min read
Tourism Kelowna's marketing and communication activities run throughout the year. Using a combination of paid media (advertising), earned media (travel media and public relations), owned media (website, e-mail marketing, blogs), and shared media (social media and content), we promote the destination…
3 min read
As part of Tourism Kelowna’s annual destination marketing campaign, we’ve focused on increasing visitation in spring, fall, and winter. With the additional challenges in August, we've added additional marketing activities to help support local tourism business recovery…
4 min read
With some of the wildfires in the Central Okanagan now classified as held and many residents returning home, our communities have turned an important corner. Our work on recovery is already underway. …
4 min read
While there are still a few weeks of spring left, the weather and activity levels in Kelowna already feel like summer. As we head into peak travel season, we've compiled a general forecast for summer and recent consumer insights that may benefit you and your business…
Tourism Kelowna would like to thank Westbank First Nation and Okanagan Indian Band for the privilege to live, work, and play on the tm̓xʷúlaʔxʷ (land), that is the unceded and traditional territory of syilx Okanagan peoples, the original stewards of these lands and to whom we give thanks to as our hosts
Kelowna Visitor Centre:
238 Queensway
Kelowna, B.C. V1Y 6S4 Canada
1-800-663-4345
© 2024 Tourism Kelowna
