Industry News Centre

The pulse of Kelowna’s tourism community—all in one place

Photo taken in October 2024.

Working Together to Promote Wildfire Prevention & Safety

When it comes to wildfire prevention and safety, access to accurate, timely information is essential. By working together to share trusted updates and official resources, we can help visitors make informed decisions, support emergency preparedness, and contribute to a safe travel experience for everyone…

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Economic Impact of Local Tourism Industry Grows

A new economic impact study reports that tourism remains a resilient industry and key economic contributor in the Central Okanagan despite recent challenges and has grown to a $2.4 billion dollar industry for our community, an increase of about 14% compared to 2018. “Tourism continues to be one of…

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