1 min read
We’ve enhanced our stakeholder website listings by moving to an algorithm sorting system that prioritizes the most complete listings first, helping to provide consumers with the most relevant content and a better user experience…
4 min read
Spring usually brings additional visitors seeking great weather, outdoor trails, golf, and new releases at local wineries. Our marketing, business development, and visitor experience strategies over the last number of years have resulted in strong, sustained growth in occupancy, visitation, and…
2 min read
People who visit Tourism Kelowna's website can now be served targeted content based on a mix of factors such as geographical location, how often they visit the site, and even the pages and content they choose to view. …
3 min read
Visitors who are researching and planning for future trips to Kelowna or residents looking to explore locally can now create personalized itineraries from content on tourismkelowna.com using the newly launched Itinerary Builder…
1 min read
Following the new provincial health orders that were announced late last week, Tourism Kelowna continues to increase its focus to a more local audience. As an organization, we want to continue to support our stakeholders and our local businesses with the resources we have available…
5 min read
Throughout the COVID-19 pandemic, businesses have had to adapt and shift to ongoing changes, including necessary health and safety protocols and changes to day-to-operations. Consumer behaviours have shifted during the pandemic, as people spend more time researching destinations and businesses; keeping them informed of relevant changes through your online listings is more important than ever so they understand what you are doing to keep them safe and what services you're providing. …
2 min read
Looking for photos to promote Kelowna and area? Wondering where to find additional content to share with your online community? As a Tourism Kelowna stakeholder, you can use the wealth of content available on our website, YouTube channel, and through our digital asset library.…
2 min read
Consumers use a variety of digital tools during their trip planning, such as Google or Tourism Kelowna's website. While these may be the starting points of the consumer's research journey, this is not necessarily where it ends, as social media also plays an integral part of the journey.…
1 min read
Due to the devastating effects the COVID-19 pandemic has had on the tourism industry and our local economy, Tourism Kelowna has launched a Relief Advertising Program aimed at all tourism-related businesses who are not currently stakeholders of the organization…
3 min read
Spring 2020 was a challenging season for the tourism industry. The results we were seeing on our website during that time frame were a reflection of the general declines in our industry and an indication that the weeks ahead were going to be a struggle. The results we are seeing so far for the summer, however, show initial signs of recovery…
Kelowna Visitor Centre:
238 Queensway
Kelowna, B.C. V1Y 6S4 Canada
1-800-663-4345
© 2021 Tourism Kelowna
