Tourism Kelowna Transitions to Membership Model

1 min read

Over the past few years, the tourism industry and the landscape of our local business community have shifted. In response, Tourism Kelowna is moving from a stakeholder to a membership model, allowing our organization to meet our local businesses' current needs and work more effectively for our current member base…

Welcome, New Stakeholders: November, 2021

2 min read

Every month, tourism-related businesses and organizations in Kelowna and the Central Okanagan join Tourism Kelowna's Base or Enhanced Programs. We want to take this opportunity to welcome these new stakeholders to our organization and introduce them to the rest of our network and industry. …

2021 Stakeholder Survey Results

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Every year, as part of Tourism Kelowna's operational plan, a survey is sent out to the representatives of Tourism Kelowna's close to 400 voting stakeholders to garner feedback and to understand their levels of satisfaction with our organization. …

2020 Stakeholder Survey Results

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Tourism Kelowna works with over 400 stakeholders that represent the entire tourism industry, from accommodations, restaurants, and guided tours to attractions, retailers, and so much more. As the destination marketing organization (DMO) for Kelowna, our mandate is to support and market our destination in a sustainable manner that strengthens the economy and enriches the quality of life of our residents, and it's a role we take seriously and are proud to do. …

Stakeholder Survey Results

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Tourism Kelowna’s marketing engine is powered by more than 400 local tourism-related businesses and organizations. These stakeholders have entrusted us with funding to research, develop, and execute advertising and communication strategies that will inspire and motivate travellers to visit our beautiful year-round destination…

Stakeholder Toolkit now available

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A new Stakeholder Toolkit is now available on the Tourism Kelowna Website. Located under the Industry section of the newly redesigned site, the toolkit includes a selection of articles, documents, and resources aimed at helping our stakeholders make the most of Tourism Kelowna's programs. The…

Industry Alert: TourismOkanagan.ca Invoices

2 min read

Recently, numerous tourism businesses from Kelowna and across the Okanagan Valley received a ‘negative-option’ invoice for an annual listing subscription on a website called TourismOkanagan.ca; however, businesses did not request or seek out this advertising opportunity. Tourism Kelowna was notified of these invoices by some of our partners; in response, we issued a bulletin to alert our participating stakeholders of the situation and to confirm that our organization was not in any way affiliated with this company…