We are pleased to provide you with updates from our team, including an overview of some key initiatives that took place during the first quarter of 2024. The year is off to a good start, with several industry indicators pacing ahead year-over-year. We will continue monitoring indicators, research, and trends to support our work and decision-making. 

Establishing Kelowna and the Central Okanagan as a Four-Season Travel Destination

Advancing Women in Agriculture Conference 2024. Pictured left to right: Nicolle Gomez de Sousa, Tourism Kelowna; Kati Day-Holland, Day's Century Growers; Erin Day, Day's Century Growers; Binny Boparai-Gill, Farming Karma; Sascha Lesack, COEDC

Fostering Sustainable Growth of the Destination

2024 Montana's Brier - Group Picture
Kelowna delegation at the 2024 Montana's Brier. Pictured (clockwise from far left): Doug Nicholas, City of Kelowna; Chris Lewis, Tourism Kelowna; Chris Babcock, City of Kelowna; Nikki Robinson, Tourism Kelowna; Sara Correa Haslehurst, Tourism Kelowna

Ensuring Organizational Excellence 

  • Selected as a finalist for the Community Contribution & Impact Award at the BC Tourism Industry Awards and the Master Marketer Award at the Wine Growers of BC Industry Recognition Awards.
  • Welcomed Sasha Taylor and Vanessa Osborne to our Community & Visitor Engagement team and Business Development team, respectively. 
  • Hired seven new Community Specialists to provide service at the Kelowna Visitor Centre, District of Lake Country Mobile Visitor Centre, and other mobile visitor services initiatives.
  • Delivered a clean annual audit report of all financial statements, risk management, and balance and controls.

Photo of BC Wine Awards
Finalists in the inaugural "Master Marketer" category at Wine Growers of BC Industry Recognition Awards. Pictured (left to right): Lisanne Ballantyne, Tourism Kelowna; Annika Betts & Tanja Martell, Gone West Wine Club; Kayla Bordingnon, uncorkBC; and Kimberly Hundertmark, Okanagan Wine Festivals Society. 

Engaging Partners and External Stakeholders to Grow the Visitor Economy

Kelowna Visitor Centre Aerial Building 11
Photo credit: Shawn Talbot Photography

To learn more about our team's strategic priorities and key initiatives, contact: