In just over a year, Kelowna will finally get its chance to host the world’s most famous national men’s curling championship.
The 2025 Montana’s Brier is scheduled for February 28 to March 9 at Prospera Place. Kelowna was supposed to host the 2021 Brier before the pandemic changed those plans—based on the early ticket sales for the 2021 Brier, it’s expected that there will be a strong response when 2025 Montana’s Brier tickets go on sale Thursday, March 7, at 10 a.m. PT.
The first entry into the 2025 Montana’s Brier will be decided on March 10, as the winner of the 2024 Montana’s Brier, which starts Friday, March 1, in Regina, will play as Team Canada in Kelowna. Members of Tourism Kelowna's team will travel to Regina to attend this year's Brier, connecting with organizers and taking notes on event activations and how the local business community integrates with event activities.
The 2025 Montana's Brier was secured through Tourism Kelowna's major event strategy, which is executed in collaboration with the City of Kelowna. The strategy aims to identify events such as the Brier through a matrix that evaluates the potential economic impact, alignment with our destination, and community engagement, amongst others.
Thousands of people will descend on Kelowna in 2025 to experience the 10-day event, which will have a significant effect on our local economy in what is a traditionally slower time of year for tourism.
If you want more information on Tourism Kelowna's support and promotion of Montana's 2025 Brier or our Major Event Strategy, please contact me at sara@tourismkelowna.com.
Ticket Information
Fans will have to act quickly if they want to lock down their preferred seats to watch Canada’s best men’s curling teams play for a national championship in a city that last hosted the Brier in 1968.
Here’s a look at what will be available in the initial offering of ticket packages:
- Full Event Package ($492-$534) — A single ticket to every draw of the 2025 Montana’s Brier
- Championship Weekend Package ($234-$264) — A single ticket to every draw from Friday, March 7, to Sunday, March 9
- Opening Weekend Package ($120-$138) — A single ticket to all draws from Friday, Feb. 28, to Sunday, March 2
- Weekday Package ($72-$78) — A single ticket to all three draws on either Monday, Tuesday, Wednesday, or Thursday (March 3, 4, 5, or 6)
All ticket packages are subject to standard facility and ticket service fees. Tickets will be available online at curling.ca/tickets and in-person at the Prospera Place box office during regular business hours. Phone inquiries can be made by calling the box office at 250-762-5050.
Single-draw tickets will go on sale in October or November after television and draw schedules have been finalized.
Fans are encouraged to sign up on the Curling Canada Collective to receive updates on tickets as well as volunteer opportunities for the 2025 Montana’s Brier.
Some information above sourced from Curling Canada's press release.