On Canada's Agriculture Day 2021, the entire agriculture industry celebrated across the country, shared its pride, and opened doors to new food conversations. Thanks to engagement from Canadians near and far, #CdnAgDay trended nationally on Twitter. This year, join in the celebrations on Tuesday, February 22, by raising a fork for the food we love.
Connecting with consumers
Canada’s Agriculture Day is a time to showcase all the amazing things happening in the industry and help consumers see the connection to where their food comes from and the people who produce it. Consumers want to learn more, and this day is a great way to start the conversation.
- Post a photo, make a video, or write a blog. Share what you’re doing on social media using the hashtag #CdnAgDay.
- Encourage your customers, family, and friends to show off their culinary talents using all-Canadian ingredients.
- Teach someone something new about agriculture—share your knowledge and story with others.
These ideas are only suggestions—come up with your own ways to share your passion for agriculture and inspire others to join the conversation. It’s all about celebrating Canadian agriculture and food in engaging, fun, and respectful ways.
For more inspiration and resources, visit AgDay.ca.
About the Central Okanagan's Agriculture Sector
When it comes to agriculture, nothing says Kelowna quite like fresh fruit—think cherries, peaches, and apples—and locally-grown vegetables. Our region's agriculture sector started more than 160 years ago. As of 2016, there were 870 farms in the region, employing almost 4,500 people, along with almost 800 agri-food businesses. Over the past few years, our business development team has showcased our region's strengths and success in agriculture as part of our economic sector strategy (ESS), which aligns with Destination Canada Business Events' ESS, to attract meetings and conferences. Last year, to further these efforts, the OKGo marketing campaign was launched—this collaborative project was created through a partnership between the Central Okanagan Economic Development Commission (COEDC), Accelerate Okanagan, and Tourism Kelowna to jointly leverage the region’s key industry sectors with the goal of generating business investment and tourism. Learn more about some of the Central Okanagan's agriculture success stories on the OKGo website. To discover more about our region's farms and orchards, visit our website.