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Kelowna Beer Institute

Must-Visit Spots
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INTINERARIES
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City of Gastronomy

Do you grow, make, or sell the best of the Okanagan? Whether you're a market, farm stand, orchard, cidery, or agritourism destination—Farm Spots is built for you.. It's a curated campaign connecting visitors and locals with Kelowna’s freshest places to eat, sip, and shop local.

Farm SpotsThe 2026 Farm Spots Program offers an exciting opportunity for orchards, farms, markets, and agri-tourism businesses in the Okanagan to shine. With expanded promotional tactics, increased value, and 50% matching funds from Tourism Kelowna, this year’s program is designed to spotlight and celebrated local growers, producers, and makers, by connecting visitors and locals to authentic, homegrown experiences. It’s all about showcasing the delicious diversity of Kelowna—while supporting the community that makes it all possible.

Why Join the 2026 Farm Spots Program?

  • $1000 investment = $1500 advertising value (with 50% matched by Tourism Kelowna)
  • Expanded print brochure
  • Guaranteed blog and social media features
  • Enhanced listing and premium homepage position for promotion 
  • Exposure to 175K+ engaged followers and 22K newsletter subscribers

Proven Results from 2025

In 2025, the collaborative advertising campaign included Western Living, BC Living, Castanet, Kelowna10, and more.

2025 Farm Spots Program Results

This program delivered targeted, seasonal marketing through trusted outlets ensuring Kelowna's food story was seen by audiences with a high intent to explore, sip, and savour local. 2026 will include similar tactics

Program Details

  • Sign-Up Deadline: February 2, 2026
  • Run Dates: March – December 2026
  • Who should participate? Agri-tourism businesses like farms, orchards, markets, etc.
  • Cost:
    •  $1,000 + GST for members ($1,200 for non-members)

What's Included

  • Seasonal, collaborative advertising campaign reaching local, regional & western Canadian audiences in outlets like (not limited to):
    • Western Living
    • BC Living
    • Vancouver is Awesome
    • Castanet
    • Kelowna10
    • Social media ads through Tourism Kelowna channels
  • Premium placement on TourismKelowna.com including additional, enhanced listing on the Farm Spots Page
  • Two guaranteed mentions on the #exploreKelowna blog
  • One organic social media post, dedicated to your business, on Tourism Kelowna channels (over 180,000 audience)

For questions or to reserve your spot, contact Jacqui Dowling, Membership & Industry Development, at jacqui@tourismkelowna.com.

Let’s work together to share the story of our region’s rich food and beverage scene—one plate, sip, and bite at a time.

Sign Up for the 2026 Farm Spots Program