Attracting Healthcare Meetings to Kelowna

2 min read

The global medical manufacturing industry is booming—biotech, medical device, and pharmaceutical companies from around the world are eager to meet with healthcare professionals to introduce them to innovations that are constantly emerging. What does this mean for Kelowna? With Canada leading the way in pharmaceutical research and development, it means a greater opportunity to attract more meetings from across the country to our destination. …

Connecting with Meeting Planners: Wine and Wellness Virtual Event

2 min read

On Wednesday, June 23, our team, along with six Meetings & Conferences Sales Program partners—50 th Parallel Estate Winery, Cove Lakeside Resort, Delta Hotels by Marriott Grand Okanagan Resort, Eldorado Resort, Mission Hill Family Estate,and Ramada by Wyndham Kelowna Hotel and Conference Centre—hosted a wine- and wellness-themed virtual event for 16 BC-based meeting planners. …

Meetings & Conferences: Planners Ready to Meet in Kelowna

2 min read

Over the past several months, an important task for our business development team has been to stay in touch with planners, recognizing and fostering these vital relationships, and keeping Kelowna top of mind. Knowing that we would see devastating cancellations for all of 2020 and into 2021, it was, and remains, important for us to stay positive and keep connected. …

Business Development Work Continues to Support Meetings and Conferences

2 min read

In late June, our Business Development team hosted a Zoom meeting for our stakeholders that participate in the Meetings & Conferences Advertising Program. With much uncertainty in the marketplace and so many changes at the business and client level, we felt it was imperative to ensure consistent communication and provide opportunities for our partners to share feedback and updates…

Global Meetings Industry Day Goes Virtual

2 min read

Global Meetings Industry Day (GMID) was created to be an international forum for advocacy, awareness, and celebration for the meetings and events industry. Locally, we have gathered on April 14 for the past few years to share the value of the meetings industry in our destination. However, with restrictions on large gatherings, our local event was postponed indefinitely, so the team at Tourism Kelowna had the opportunity to be part of history when GMID 2020 went virtual. …