Learn About Destination BC's Tourism Marketing Committee
Did you know Destination BC (DBC) has a Tourism Marketing Committee, whichincludes three members from each of BC’s six tourism regions…
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Tag: DBC
"Spark" Program Delivers Grants & Mentorship to Support New Tourism Ideas
Applications are being accepted until March 1, 2024, for the new Rainforest to Rockies "Spark" Program, supporting the development of new tourism experiences along British Columbia’s Rainforest to Rockies corridors…
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Travel Media Round Up: Spring/Summer 2023
Our travel media program was in full force this spring and late summer. Highlighting the shoulder seasons and the joys of travelling to Kelowna during the spring, fall, and winter isa key focus for our team this year…
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Participate in DBC's Explore BC Now Campaign
Building on its team's experience from the wildfires, floods, and COVID over the last five years, Destination BC (DBC) is working with Regional Destination Marketing Organizations (RDMOs), including the Thompson Okanagan Tourism Association, the BC Hotel Association (BCHA), Indigenous Tourism BC (ITBC), and several City Destination Marketing Organizations, including Tourism Kelowna, to develop a collaborativeapproach and messaging to support wildfire impacted communities…
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Tourism Kelowna Attends BC Visitor Services Network Conference
On February 6 and 7, members of our Community & Visitor Engagement team travelled to Vancouver to attend the annual British Columbia Visitor Services Network Conference…
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Tourism Week in Canada 2022: Celebrating our Local Tourism Industry
Each May, theTourism Industry Association of Canada (TIAC) and tourism associations across the country, including the Tourism Industry Association of BC (TIABC) and Destination BC (DBC), spearhead Tourism Week in Canada, which acts as "an annual invitation for all tourism partners to come together to champion and promote Canada’s destinations, tourism businesses, and employees – from coast to coast to coast." …
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Chris Shauf Reappointed to Provincial Tourism Marketing Committee
Tourism Kelowna's Director of Marketing and Communications, Chris Shauf, has been reappointed to Destination BC's (DBC) Tourism Marketing Committee (TMC), whichincludes three members from each of the province's six tourism regions…
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Provincial State of Emergency Extended Until December 28
The provincial state of emergency has been extended until December 28, 2021, having been institutedin response to severe flooding and mudslides throughout the province in November…
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Destination BC Launches Digital Mentoring Program
Destination BC has launched Power Up! to provide tourism stakeholders across BC with free access to professional services designed to improve digital marketing activities and use of digital technology…
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Industry and Consumer Trends: May 2021
COVID-19 has changed our lives and changed many consumer behaviours. Tourism Kelowna continues to monitor several data sets and consumer insights to help inform our marketing decisions. Below are some items that may be of interest to your business and some easy-to-implement tips to keep you current.…
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