Welcome, New Stakeholders: January-April 2021

2 min read

Every month, tourism-related businesses and organizations in Kelowna and the Central Okanagan join Tourism Kelowna's Base or Enhanced Programs. We want to take this opportunity to welcome these new stakeholders to our organization and introduce them to the rest of our network and industry—here are the businesses that have joined in 2021. …

#exploreKelownalocal Campaign with KelownaNow

1 min read

As the COVID-19 pandemic continues and non-essential travel is discouraged, we have been adapting our marketing activities and have turned our focus to the local market. Traditionally, in the winter, we would be advertising to a wide audience, encouraging travel to our area to enjoy the Okanagan champagne powder, winter wine tours, and amazing culinary delights, but now is the time to stay local and support local. …

Industry Alert: TourismOkanagan.ca Invoices

2 min read

Recently, numerous tourism businesses from Kelowna and across the Okanagan Valley received a ‘negative-option’ invoice for an annual listing subscription on a website called TourismOkanagan.ca; however, businesses did not request or seek out this advertising opportunity. Tourism Kelowna was notified of these invoices by some of our partners; in response, we issued a bulletin to alert our participating stakeholders of the situation and to confirm that our organization was not in any way affiliated with this company…