This March, Kelowna will welcome tourism professionals from across the province for the 2026 BC Tourism Industry Conference (BC TIC). With approximately 500 delegates expected, this is a valuable opportunity for Tourism Kelowna Members to connect with a highly engaged, values-aligned audience.
Interested businesses are invited to submit exclusive offers for delegates looking to explore Kelowna with an extended stay and experience the region beyond the conference agenda, which runs from March 4 to 6, 2026.
Types of Offers to Submit
Those interested are welcome to propose their ideas to conference organizers, with offers that might include:
- A percentage discount or dollar-value off.
- A special experience, package, or added-value inclusion.
- A limited-time offer available before and/or after the conference dates.
Offers can span accommodations, food and beverage, transportation, activities and experiences, arts and culture, and more—creativity is encouraged!
Information to include with your submission
To ensure clarity for delegates and the conference organizers, please be ready to share:
- Details of what's included in the offer and any terms or conditions.
- Dates when the offer is valid, including pre- and/or post-conference.
- A direct booking link to your business website:
Submitting Your Offers
Offers should be submitted through Tourism Kelowna's Partner Portal using the following steps:
- Log in to the Partner Portal.
- Click on "Media Tab."
- Choose "Add New Media" and upload an image for your offer.
- Click “Collateral” and select “Special Offers.”
- Fill in your offer details and select the "2026 BC Tourism Industry Conference" category.
- Click “Submit.”
Each offer will be reviewed and approved by the conference planning team. Finalized offers will be displayed on a dedicated webpage on Tourism Kelowna's site; a link to the page will be shared with delegates in advance of the conference and via a QR code on their conference badges.
Why Get Involved
This conference brings together tourism leaders, operators, and decision-makers from across British Columbia. A thoughtful offer not only drives incremental business during the shoulder season, but it also puts your experience in front of peers who influence travel, partnerships, and future visitation.
We encourage you to begin shaping offers that reflect the best of Kelowna and the Okanagan, showcasing our region's distinct brand and highlighting why it's worth staying a bit longer when visiting for business events.
If you have any questions, please contact me at nicolem@tourismkelowna.com.
