Last week, the BC Restaurant and Foodservices Association (BCRFA) launched its Stand Up For Service Campaign as a way to recognize the work restaurants and foodservice establishments have been doing to keep everyone safe during COVID-19. As business owners and their staff adhere to the guidelines set out by Provincial Health Officer, Dr. Bonnie Henry, there have been incidences of pushback from some customers about the additional safety measures.
“The increase in stories from around the province where guests are taking their frustration out on staff and owners isn’t okay. We can’t support this kind of behaviour – but we also don’t want it to be the core message around restaurants,” says Ian Tostenson, President and CEO of the BCRFA. “That is why today we are making a call to respectful guests: Nominate someone who is standing up for service and making dining in COVID-19 a great experience.”
The campaign is encouraging patrons who have an exceptional experience while dining out during COVID-19 to nominate the restaurant or its staff for a job well done, which will also be shared through BCRFA's social media channels. All nominees will be entered to win a gift card.
“This campaign is something we need to do for both operators and customers,” says Tostenson. “We all need to know that people are working together to make dining safe and that putting in the extra work matters to the customer experience.”
Click here for the full media release from BCRFA.