During the past months, due to provincial health orders, it became paramount for us to shift our messaging to connect Central Okanagan residents with local businesses as much as possible. Through this work, the pride that locals and businesses have for this beautiful place we call home became clear.
So, in conjunction with Tourism Week, we launched Show Your Love For Kelowna Day on May 30 as another way for those in our community to celebrate who we are and where we live. To say the response was heartwarming would be an understatement. From Mayor Basran recognizing the importance of tourism in our community to businesses sharing the Show Your Love For Kelowna video on social media—which had over 35,000 views through Tourism Kelowna's social media channels—to residents commenting and sharing content leading up to the day to everyone who participated on Saturday, including those who tagged us in posts, we want to say THANK YOU!
We hope that the sense of community pride and support of local businesses continues to grow and that we are able to celebrate Show Your Love For Kelowna day every year!