Showcasing Kelowna to Planners, Virtually

2 min read

Last week, our business development team hosted its first virtual destination showcase. With all familiarization (FAM) tours and site inspections on hold for now, our team wanted to find a way to connect with potential clients, share destination resources, and introduce them to some virtual Kelowna experiences. …

Business Development Work Continues to Support Meetings and Conferences

2 min read

In late June, our Business Development team hosted a Zoom meeting for our stakeholders that participate in the Meetings & Conferences Advertising Program. With much uncertainty in the marketplace and so many changes at the business and client level, we felt it was imperative to ensure consistent communication and provide opportunities for our partners to share feedback and updates…

Global Meetings Industry Day Goes Virtual

2 min read

Global Meetings Industry Day (GMID) was created to be an international forum for advocacy, awareness, and celebration for the meetings and events industry. Locally, we have gathered on April 14 for the past few years to share the value of the meetings industry in our destination. However, with restrictions on large gatherings, our local event was postponed indefinitely, so the team at Tourism Kelowna had the opportunity to be part of history when GMID 2020 went virtual. …

Meetings Mean Business...Now More Than Ever

2 min read

During these last few days, it's been easy to get caught up in the media stories coming fast and furious about COVID-19. For those of us who rely on the meetings industry to bring visitors and much-needed revenue to our destination, we have watched in apprehension to determine just what effect this will have on the year ahead. It doesn't seem like that long ago that we had to rise up and rally to remind government and corporations the value of face-to-face meetings, which was the birth of Global Meetings Industry Day.  …