While there are still a few weeks of spring left, the weather and activity levels in Kelowna already feel like summer. As we head into peak travel season, we've compiled ageneral forecast for summer and recent consumer insights that may benefit you and your business…
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Tourism Kelowna’s 2022-23 winter advertising campaign ran from mid-November to the end of February, with placements in BC, Alberta, and Ontario. The campaign was our largest investment in winter marketing to date…
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Tourism Kelowna’s spring paid advertising began to roll out last week…
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In November 2022, Tourism Kelowna completed its annual resident survey to collectfeedback about the tourism industry and Tourism Kelowna as an organization. The information collected from this survey allows us to monitor overall satisfaction and engagement, and spot trends or identify any items needing further attention or consideration…
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Tourism Kelownaconducted its annual member survey between October 4 – 26, 2022, to collect feedback from local tourism industry members and gauge awareness and satisfaction levels with our programs and services…
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Tourism Kelowna is pleased to welcome Shereen Abbas to our team, as she takeson the Travel Media & Communications role for the organization…
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For the second year, Tourism Kelowna is investing in a targeted paid advertising campaign in the Greater Montreal Area to raise awareness of easy flight options and to invite travellers from that area to come and #exploreKelowna this fall…
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Industry indicators continue to show strong performance for Kelowna and the Central Okanagan during the first part of the year. Great weather helped show off what our destination is known for—stunning views, tremendous food and wine experiences, and all of the outdoor activities you can imagine…
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Performance measures for January to June 2022 indicate that Kelowna and the Central Okanagan’s tourism industry hasperformed well in the first half of the year. Overall, industry indicators have increased compared to the last two years (during the COVID-19 pandemic) and are close to 2019, which was our highest, benchmark year. While we are confident about the forecast for the second half of 2022 and into 2023, we continue to closely monitor national economic conditions that may impact consumer spending and travel behaviour. …
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Congratulations, and thanks, are in order for Carla Bechard, who has recently accepted a new role within Tourism Kelowna to lead our Marketing Programsand Partnerships initiatives…
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