Canada's biggest week in country music is coming to life right here in the heart of the Okanagan. From September 10–13, 2025, Kelowna will be buzzing with the unmistakable rhythm of Country Music Week and the prestigious CCMA Awards. As the spotlight turns to our vibrant city, we’re proud to welcome the industry’s brightest stars and thousands of music lovers to our lakeside stages, scenic patios, and spirited venues.
This toolkit is your backstage pass to everything you need to amplify your presence during this high-profile event. Whether you're a local business, tourism partner, or community leader, it’s designed to help you strike the right chord, maximizing exposure, connecting with audiences, and tapping into the energy that will ripple through the city.
In the links below you'll find a deck with the event overview and examples & ideas of how to activate your business, the official event schedule, social media graphics, how to submit your promotions, and more. Get ready to tune in and turn up. This is more than an event, it’s a moment to shine, to welcome, and to showcase the dynamic creativity, warm hospitality, and life-giving energy that defines Kelowna.
If you have any questions, or need any further resources, please reach out to Sara Correa at sara@tourismkelowna.com
Please be aware that using the CCMA & Country Music Week logos without prior approval is strictly prohibited.
Click on the link for an event overview, as well as ideas and examples of how to leverage the event and drive traffic to your business. Download the deck that was presented at the I Speak Country event.
